WISP partnered with Bemol, a leading gas station chain in Moldova, focusing on two main tasks. We have developed a range of re-branding strategies for the company and curated, simultaneously, architectural interventions renovating gas stations across the country.
The gas station in Pirlita, Moldava, is a new chapter for the gas company and a new challenge for WISP. This project requires a different approach from the previous gas stations we developed. The site in Pirlita combines many functions as, along with the gas station, the project includes a supermarket and a coffee shop, part of the Naringi coffee roaster chain.
The concept was to create a new destination combining different retail spaces under the same roof.
Our focus was to create a unique customer experience.
The retail shop carries an industrial aesthetic, with metal elements in black and bronze and minimalistic lampshades. We selected an elegant colour palette for the decoration and furnishing, so the tones and materials are perfectly balanced.